Looking at the current eCommerce scenario, experts believe that 2014 and the coming years are going to be very challenging for industrialists. Certain trends that took place in the past few years will become more significant while quite a number of new trends are all set to take place. Here are the 2014’s Top Five eCommerce Trends that the industrialists would be required to follow or else they will lag behind in the competitive market.
In 2014, you just can’t do without improving the user experience. And this can be achieved by breaking the monotony of the dull images and repetitive product descriptions and replacing them with unique content and engaging videos and images. If your website continues to have the tedious elements, your prospective buyers may approach your competitor.
Studies and analysis have shown that the number of people shopping through their phones was significantly high in the year 2013. In 2014 too, the number is estimated to grow even more. This clearly explains that your website must be mobile-friendly giving users the best shopping experience.
Even if your website has the most engaging content and is mobile-friendly as well, it might not fetch you customers if you don’t provide personalization solutions. Well, personalization is the key to provide customers with the unique shopping experience. Today, more and more users are ready to pay anything to get a product based on their choice.
Shipping goods for free, faster and worldwide is another ecommerce trend that had taken place a few years back and continues to prevail. If you fail to deliver goods on time, charge for the shipping and can’t even make worldwide delivery, there is no guarantee customer would like to place orders with you.
There has been witnessed a boom in the Social Media Optimization in India and Multichannel Selling thrives on the same. Multichannel Selling is comparatively new trend and yet has become the most important element for the all-inclusive promotion of small business enterprises. You can make the best use of Multichannel Selling by offering your goods at shopping platforms such as eBay, Amazon and the like.
By following these trends, you can surely enlist yourself amid the competitive businesses out there. Just make sure that the trends are followed smartly with complete focus on maximum customer satisfaction.
Technically, Joomla is an efficient Content Management System (CMS) that has user-friendly interface and comes with lot of flexibility in terms of configuration and options. So, what is Content Management System? Well, it is all about managing a website through easy-to-use interface so as to create desired pages and links. What’s more, it doesn’t require you to know how to technically go about it.
Joomla is website software created in 2005. It is typically based on MySQL and PHP and has more than 200,000 contributors and community users. It can be downloaded for free by anyone who wants to design a website. Likewise, it can be freely used for designing templates and extensions.
Why Joomla Has Become The Most Used CMS?
Joomla, WordPress and Drupal are the commonly used and recognized Content Management Systems worldwide. They all enable you to design and manage website and yet Joomla is preferred for different reasons such as:
- Easy Installation: It is very easy to install Joomla. Right from downloading to acquiring a working script on the server, the processes take just about ten minutes.
- Plugins: The working script of Joomla contains quite a lot of free plugins on the homepage and yet is very functional.
- Support: Users get complete support with Joomla since a large quantity of programmer’s tutorials and tools is easily available for them. Besides, they can also get the desired support from discussion board.
- Navigation Management: The script of Joomla consists of wide-ranging navigation system which is competent enough to efficiently manage various hierarchies. This simply means that the website can easily be managed even if it has hundreds of subpages.
- Regular Updates: Once page design is complete, you would be required to renew the script to more advanced version at certain point of time. This can easily be done using the web browser.
- Advanced Administration: Administration panel comes with several functions which may seem to be intimidating at the outset. Over time, though, you can learn them to make the best use of the script.
Today, a large number of website designers and developers in India prefer Joomla over other CMSs. The inclination towards Joomla Web Development in India speaks for the efficiency of the Joomla Website Software.
A domain is the home of any website; it is the center of your internet identity. The Domain Name you use for your website has a huge impact on humans as well as search engine spiders. A relevant domain name is important because it conveys your company’s identity to your potential clients and customers. Also, if the Domain Name is relevant, search engines will recognize keywords and rank your website in relevant searches.
Need For A Good Domain Name
A good Domain Name promises a good web presence, makes your website easily recognizable and reflects the nature of your business. If the website is not relevant to its domain name, there are chances that the website will not service in the market.
Choosing a Domain Name is a very easy and simple task but the main problem lies in selecting a relevant domain name for the website. It is the domain name which helps in generating traffic for the website. Listed here are some points you can consider while choosing a domain name:
Make It Memorable
The best Domain Names are those which people can easily remember. Visitors keep coming back if they remember the domain name of your website. To make it memorable, you can tie your site name to the domain which will make it easier for the visitors to find you. Listed here are some tips you can consider while choosing a domain name:
- Ensure that the domain name is short and easy to spell
- Use keywords of popular search items wherever required
- Try to choose a more unusual yet relevant domain name
Type of Domain
You can choose from a number of domains such as .com, .org, .co.uk, .net, .info and many more. Keep in mind your target audience before selecting your domain. For example, if your target audience is the United Kingdom, you can choose .co.uk as it will inform people that your business is based in UK and aims at UK residents. If you wish to target the audience globally, you can use .com as your domain, it will have no geographical restrictions associated with it. For those who want to target users in India should look for Domain Name Registered In India.
Choosing a relevant domain is not a part of the ranking your website among others. It is a component of a larger goal which your company aims to achieve.